The COVID-19 pandemic has its silver lining: The lockdown pushed some enterprising people into starting their own online F&B businesses. One of them was Samuel Wong711bet, 38.
The fashion designer’s label Evenodd was affected by the pandemic, which prompted him to open a home-based food start-up in 2020 called Mum’s Ngoh Hiang. It offers ngoh hiang made by his mum, Ellen Kuah711bet, 69. “I had to help myself,” Wong explains of his decision to leave the fashion industry.
Their ngoh hiangs was an instant hit. (Photo: 8Days/Kelvin Chia)